Giant Skateboard Distribution Announces Anthony Froude As New VP of Marketing

Giant Skateboard Distribution is pleased to announce Anthony Froude as VP of marketing where he will join the team at the Giant headquarters in Huntington Beach, CA. With 10-years of experience in the skateboard industry, Anthony comes to this position most recently from Volcom clothing with a solid knowledge of the skate world, and retail experience including marketing, sales, purchasing, and product development. He also has five years of professional skateboarding under his belt with corporate sponsorship and magazine editorial.

B4BC Raises 75K Over Winter Fundraising

Boarding For Breast Cancer (B4BC), the leading youth-focused breast cancer education and awareness organization, today announced a record winter season, bringing in over $75,000 and reaching thousands of young people across the nation through its grassroots "Board-A-Thon" festivals and participation in leading action sports events.

For more information, visit on www.b4bc.org

B4BC Raises 75K Over Winter Fundraising

Boarding For Breast Cancer (B4BC), the leading youth-focused breast cancer education and awareness organization, today announced a record winter season, bringing in over $75,000 and reaching thousands of young people across the nation through its grassroots "Board-A-Thon" festivals and participation in leading action sports events.

For more information, visit www.b4bc.org

Ezekiel Names New Hire

Ezekiel, the Premium California Lifestyle Brand, welcomes Jessica Rush as their new International Sales Director/Junior Marketing Manager. Jessica will be responsible for directing the International team into a global empire, managing the wholesale growth and the brands retail marketing. In addition to International sales, Jessica will also develop brand strategies to support the junior’s domestic growth including, advertising, web, product placement and promotions.

Jessica began working in the industry in 1995 where she started at Dawls and Drawls as a U.S. account representative. In 2000 she was hired at the legendary company, Stussy as a girls brand manager and then promoted to National Sales Manager.

DC Hires Jeff Pang As East Coast Skate Promotions Manager

DC is proud to announce it has brought on Jeff Pang for the newly created position of Skate Promotions Manager for the East Coast.

In his new role, Jeff will be responsible for building and managing the East Coast flow team, organizing and attending East Coast events and developing East Coast grassroots marketing and product plans. Jeff has dedicated his life to skateboarding, and will play a tremendous role in increasing DC's East Coast presence, especially in New York City. He will report to Shawn Baravetto and will continue to be based in New York City to best serve the needs of the NY skateboarding community.

Billabong Hires Allison Hutchings

Billabong announces Allison Hutchings Perez as Juniors’ marketing and events manager where she will join the Juniors’ marketing team at Billabong’s USA headquarters in Irvine, CA.

With over seven years experience in the action sports industry, Allison comes to this position with a solid knowledge of the surf, skate and snow worlds and has an extensive marketing and events background.

Rossignol Snowboards’ Creative Moves West

Rossignol Snowboards signs Bustah Brown Design Inc to be a key part of all design and creative projects for the Rossignol Snowboards brand.

Caleb Brown, Creative Director at Rossignol Snowboards, has moved to the Bay area to pursue his goal of starting his own agency, Bustah Brown Design Inc. Brown will remain the creative voice and designer for Rossignol Snowboards and Bustah Brown Design Inc will be the agency of record for all things creative at Rossignol Snowboards.

DC Hires Carolyn Frizelle

DC Shoes, Inc., a leader in performance skateboard shoes, has announced today that Carolyn Frizelle has joined the Girls’ Division of DC Shoes as Junior’s Designer. Carolyn comes to DC with talent, drive, education, and experience.

Before joining the Girls’ Division at DC, Carolyn was a designer at Volcom. She graduated with a degree in Advanced Fashion Design from FIDM, and right out of school got to work on private label projects for Nordstrom and Victoria’s Secret.

Quiksilver Promotes Jeff Booth

Quiksliver, a boardriding industry leader, today announced that Jeff Booth has been promoted to Brand Marketing Director for the Men’s brand. In this capacity, he will be responsible for guiding marketing efforts for Quiksilver Americas, focusing on the brand’s retail marketing, and further promoting the globalization of the brand and worldwide synergies. Booth, long associated with Quiksilver, most recently served as the brand’s Western Region Sales Manager.