Surfrider Foundation Takes Trash From The Beach And Mounts It On Two Street Billboards
Surfrider Foundation is showcased on two billboards that were donated through Viacom by organizing two beach clean ups to draw attention to our beaches and coastal environment by exhibiting actual California beach trash on billboards in an unprecedented multi-dimensional display.
World-class advertising agency Saatchi & Saatchi, Los Angeles, CA, helped turn the trash into garbage advertising by showcasing the actual garbage that was collected on the beach on the billboard in a 3-D effect with the intent to alarm people by displaying just how much trash can be collected in one day.
World-class advertising agency Saatchi & Saatchi, Los Angeles, CA, helped turn the trash into garbage advertising by showcasing the actual garbage that was collected on the beach on the billboard in a 3-D effect with the intent to alarm people by displaying just how much trash can be collected in one day.