INDUSTRY NEWS

Friday, July 01, 2005

ASR Launches Gold Box Mission

ASR is launching a ground breaking new section, titled Gold Box Mission presented by Boost Mobile, to give up-and-coming brands a place to shine this September 9-11th in San Diego.

With this goal in mind, the ASR team actively sought out the most cutting edge brands from a crop of new designers and companies. Retailers known for their passionate selection of apparel were asked to highlight their bets for the next big seller, brand or trend. ASR then created a new section on the showroom floor to showcase the creativity flowing from these smaller, up-and-coming companies.